Many businesses claim that they are doing social media marketing. But for most of them, they are not focused on the efforts it needs. They don’t have a social media campaign in place for their brand. So, if you are serious about it, you need to get acquainted at the Basics For Singapore Marketers & Business Owners and ace at these strategies before launching a campaign.
- Set an aim
With no goal, you got no specific target to hit. Common campaign goals have been gaining more followers and enticing interest with certain product or service, showcasing brand awareness and raising the number of shared content. No matter what your milestones are, ask yourself some questions like which social platforms could be used, type of content to be made, tracking and assessment of results etc.
- Plan the schedule
Once you have the strategies in place with your social media marketing, you need to take a calendar and plan out the year. You can launch campaigns according to holidays or seasons. When aligning such things with your marketing theme, consider the time you need to work on the campaign. Don’t procrastinate till the last minute.